GHTA Publications

Envisioning the ideal Gift Industry Executive Summary

Envisioning the ideal Gift Industry Full Report

A Guideline for Implementing and Managing a National Sales and Marketing Plan

Aligning Your Company to Get the Most Out of Your Sales Agencies

Common Questions about Sales Agencies

Guidelines for Planning the Business Year

Holding Effective Conference Calls and Meetings

How To Extend Credit Without Jeopardizing Your Business

Recommended Sales Communication Strategy

Sales Evaluation And Forecasting

Show Promotions and Sales Programs

Starting an IRA (Independent Retailer Association)

Strategy for Effective Sales Meetings

Technology Cost Information for Effective Meetings

Twelve Steps of Territory Routing

What to Expect from a Sales Associate

What Sales Agencies Expect from Vendors

What Vendors Expect from Sales Agencies  

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